Last updated: March 14, 2011
Brighter Futures for Brighter Minds (“BFBM”) provides a variety of online services. BFBM is dedicated to building and maintaining goodwill with our customers and we are committed to implementing measures designed to protect the privacy of those using our services. Moreover, we see it as our responsibility to help set an example and establish the standards for privacy on the Internet.
The Information We Gather.
BFBM gathers two types of information about users:
We also use “cookies” — that is, small text files placed on a user’s computer hard drive — to help us determine the type of content and sites to which a visitor to the BFBM site links, the length of time each visitor spends at any particular area of the BFBM site and the BFBM services visitors choose to use. Cookies also tell us which advertising a visitor has seen on our site. Essentially, cookies are a visitor’s identification card for the BFBM computers, or servers, that placed them there. Cookies are only read by the server that placed them, and are unable to execute any code or virus. Cookies allow BFBM to serve you better and more efficiently, and to personalize your experience at BFBM’s web site. Nevertheless, you should be able to control how and whether cookies will be accepted by your web browser. For more information on how to do so, please refer to the documentation accompanying your browser.
When you access the BFBM sit, our servers automatically record information that your browser sends whenever you visit a website. These server logs may include information such as your web request, Internet Protocol address, browser type, browser language, the date and time of your request and one or more cookies that may uniquely identify your browser.
BFBM may present links in a format that enables us to keep track of whether these links have been followed. We use this information to improve the quality of our technology, customized content and advertising.
When you send email or other communications to BFBM, we may retain those communications in order to process your inquiries, respond to your requests and improve our services.
How We Use (and Do Not Use) the Information We Gather.
Please take some time to familiarize yourself with the different ways BFBM uses the information that it gathers. Keep in mind that, while BFBM encourages all third parties involved – including but not limited to its affiliates and advertisers –to adhere to our policies regarding the privacy of our visitors and members and to otherwise handle personal information in a responsible manner, we cannot and do not assume any responsibility for any actions or omissions of third parties, including the manner in which they use information received either from BFBM or independently. Nevertheless, in the event that you encounter any third party associated with, or who claims association with, BFBM who you feel is improperly collecting or using information about you, please contact us; we will be happy to forward your message to the third party.
The BFBM web site contains links to other Internet web sites, including co-branded or other affiliated sites which may or may not be owned or operated by BFBM. Unless otherwise explicitly stated, we are not responsible for the privacy practices or the content of such web sites, including such sites’ use of any information (such as IP number, browser type or operating system) collected when visitors to the BFBM web site click through links to those sites. Even though such information might not identify you personally, we strongly encourage you to become familiar with the privacy practices of those sites.
BFBM limits its own e-mail solicitations to those customers who have not “opted out” of receiving such communications. The solicitations are limited in that they, among other things, will clearly indicate the originator of the e-mail and provide the customer with a method of “opting out” of receiving future communications of a similar nature.
In addition, BFBM sometimes uses individual data to “target” advertising — to decide which advertisements and sponsor messages to show to which members.
Finally, BFBM may use individual members’ data to “pre-populate” forms which are displayed for the purpose of collecting individual data by BFBM and/or its sponsors. In no case does pre-populating a form automatically transfer any data to any advertiser or third party. Only if the member voluntarily requests that such data be transferred will any transfer take place — for example, if/when a member clicks a “submit form” button or other button.
Third Party Sites.
BFBM takes appropriate security measures to protect any personally identifiable information it stores against unauthorized access to or unauthorized alteration, disclosure or destruction. We periodically review our security measures for data collection, storage and processing practices, as well as physical security measures to guard against unauthorized access to systems where we store personally identifiable information.
BFBM restricts access to personal information to BFBM employees, contractors and agents who need to know that information in order to operate, develop or improve our services. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.
Changing or Deleting Personal Information; Business Transfers.
If you would like to have your personally identifiable information removed from BFBM’s database, please contact us, and we will use reasonable efforts to comply with your request. Keep in mind, however, that there will be residual information that will remain within BFBM databases, access logs and other records, which may or may not contain such personally identifiable information. The residual information will not be used for commercial purposes; however, BFBM reserves the right, from time to time, to recontact former customers or users of BFBM.
In addition, we may sell or transfer assets or portions of our business as we continue to improve our product and service offerings. In such transactions, user or visitor information (whether non-personally identifiable or personally identifiable) may constitute one of the transferred business assets.
We reserve the right to make changes to this policy. Any changes to this policy will be posted.